In Morocco, ECCBC has significantly advanced our sustainability initiatives, notably reducing our carbon footprint by localizing 100% of our sourcing needs. This strategic shift has effectively eliminated the need for over 1,000 shipping containers annually, enhancing operational efficiency and reducing environmental impacts associated with long-distance transportation. Central to these efforts is our partnership with CANPACK, a major player in the beverage packaging industry. The CANPACK plant in Morocco plays a crucial role in achieving our carbon reduction targets, having transitioned to using 100% renewable electricity since 2022, thereby significantly cutting operational carbon emissions.
Similarly, in Algeria, we’ve aligned our sourcing strategies with our ESG objectives by sourcing 70% of our needs from Tunisia, which has also led to the reduction of over 1,000 containers annually. This not only boosts operational efficiency but also strengthens our commitment to responsible sourcing and environmental stewardship across the region. Together, these initiatives in Morocco and Algeria exemplify ECCBC’s dedication to sustainability and our proactive approach to minimizing our environmental footprint.
