ECCBC has initiated a forward-thinking pilot project in Morocco, introducing solar-powered coolers at select sales locations to minimize energy usage. This effort aims to assess and extend solar refrigeration technology within our distribution network, facilitating the replacement of outdated cooling equipment and achieving a substantial reduction in energy consumption. This initiative directly contributes to ECCBC’s climate action targets, demonstrating our commitment to integrating renewable energy solutions into our operations. By adopting solar-powered cooling, ECCBC enhances operational efficiency and profitability across various markets, underscoring our leadership in renewable technology adoption and management within the African continent. This project not only positions ECCBC as a frontrunner in the Coca-Cola system’s environmental efforts but also significantly lowers our carbon footprint. Furthermore, it bolsters economic development in communities by offering off-grid sales points and access to cutting-edge technology, highlighting ECCBC’s dedication to innovative, eco-friendly business practices.
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Press contact
Sonia Ventosa
media@eccbc.com